This rare 2004 Pontiac GTO has investment-grade potential.
Although Pontiac was killed off in 2010, some of its best cars in decades were produced in the brand's final years, and that started with the 2004 Pontiac GTO. Following the demise of the Firebird in 2002, Pontiac teamed up with GM's Australian subsidiary, Holden, to launch the limited-production GTO – a car that helped pave the way for future performance models like the Pontiac G8 and Chevrolet SS. If you want to own one of the last pieces of excitement that Pontiac built, check out the Saratoga Auto Auction in a couple weeks.
That's where this Cosmos Purple Metallic 2004 Pontiac GTO will cross the auction block. The Holden-made GTOs were produced in limited numbers with the 2004 model year seeing just 15,740 of these cars built. Of these cars, just 700 were built in the Cosmos Purple Metallic hue you see here, and only 377 of those were equipped with a manual transmission. With the low production numbers, technically all the GTO's color combinations had some level of rarity, but this purple-over-purple color scheme was perhaps the most unique exterior/interior combination available.
Being the first model year for the GTO, this car features the 5.7-liter LS1 V8 rated at 350 horsepower and 365 lb-ft of torque, and in true sports car fashion, this car has a six-speed manual gearbox. Even better, this 2004 Pontiac GTO shows extremely well with just 69,000 miles on the odometer, no modifications and no obvious wear or tear – all of which are pretty impressive for a 15-year-old sports car.
Auction estimates value this Cosmos Purple 2004 Pontiac GTO somewhere between $10,000 and $13,000, which seems like a potential investment-grade price for the car. While the NADA value is just under $11,000, a majority of these cars are priced in the mid- to high-teens with similarly low miles.